Before a client books you, they look at your bio, your photos and your one-sheet. This full day workshop helps you build the marketing pieces every professional speaker needs.
What you will learn
- Present a professional image for stage and camera
- Be clear on the change you create for your audience and what makes you different
- Write your bio in three lengths: 50, 150 and 300 words
- Build a one-sheet that sells your talks
- Plan your speaker website, showreel and photos
- Name and frame two or three signature talks
- Keep your look and message the same across every platform
How you are assessed
Brand Asset Portfolio Review. You submit your three bios and one completed one-sheet as a PDF. They are checked against the APSS Brand Asset Checklist.
Your faculty
• Trainer: Eugene Seah, CSP
• Assessor: Andrew Chow, CSP
What your fee covers
- A full day of live training (7 hours of learning) with a Certified Speaking Professional
- Your first assessment, marked by a second CSP
- 5 CPD points when you pass
- A free first resit if you need one
Fees are the 2026 to 2027 rate. No GST is added.
Who should attend
- Associate Members: this is one of the four core modules on your APSS pathway
- Any APSS member or non member who wants to build this skill
About the APSS core modules
APSS has four core modules, one for each pillar: Eloquence, Expertise, Enterprise and Ethics. Pass the course and the assessment for all four and you are certified.